logo • illustration • print
logo • illustration • print
Client: Dietrick Institute
The Dietrick Institute provides training and education about ecologically-based solutions to pest issues & soil health, and takes a whole-systems approach to growing.
When sketching concepts for the logo, I hit upon the idea of the outlines of a flower also creating the outlines of an insect – a beneficial insect, of course, which they promote as a major component in their work. Visually integrating the two reinforces not only what the institute practices, but their philosophy as well.